Holiday Cards
Year:
2015
Client:
Prudential Center and The New Jersey Devils

Infusing festive charm with distinct brand elements, these holiday cards for Prudential Center and the New Jersey Devils feature artistic details crafted to reflect each organization's unique identity. Sent by executives and account managers to share warm holiday wishes with members, clients, and VIPs, these cards embody the spirit of the season while highlighting the individual character of these esteemed brands.
Responsibilities included conceptualizing both card designs, closely collaborating with the production team to select all print materials and finishes, and ensuring every detail reflects the high standards of these organizations. The guitar snowflake motif, enhanced with glittery metallic foil for Prudential Center's card, and the hockey sweater design, utilizing soft textured cardstock for the New Jersey Devils' card, add tactile appeal to the overall designs.



